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Retention Marketing

Driving 30–50% of Your Revenue Through Email, SMS, RCS & WhatsApp. Built by founders. Proven by performance.

We aim for 50% of your revenue to come from retention marketing. At an absolute minimum, you'll hit 30%. Most brands barely scratch the surface of lifecycle marketing. Our clients consistently see 30–50% attributed revenue because every part of the retention engine is optimised, automated, tested, and refined daily.

Retention marketing performance dashboard showing revenue metrics

The RDW Multichannel Retention System

Most agencies focus on email — we don't. We prioritise the channels that actually convert.

SMS

Up to 10–20x higher click rate than email

Highest conversion rates

RCS

Rich media messaging with higher intent

Enhanced engagement

WhatsApp

Conversation-based selling

Personal connection

Email

Your foundation for scale

Mass reach

Email Marketing Examples

See real examples of high-performing email campaigns we've created for our clients. Each campaign is designed to drive engagement, conversions, and revenue.

Make Money While You Sleep – If the Flows Are Built Properly

Most brands lose thousands because their flows are outdated or built incorrectly. We build, maintain, and test the flows that matter.

The Flows We Build

Welcome Series

Onboard new customers with engaging first impressions

Browse / Cart / Checkout Abandonment

Recover lost sales at every stage of the journey

Post-Purchase

Drive repeat purchases and build loyalty

Winback

Re-engage inactive customers and restore relationships

Review Requests

Collect social proof and user-generated content

VIP + Loyalty

Reward your best customers and increase lifetime value

Common Issues We Fix

Delays too long
No SMS branches
No founder email
Missing reviews/UGC
Poor design
No segmentation logic

Lead Capture and Campaign Strategy

Turn visitors into subscribers, then into buyers. Everything is created to maximise opens, clicks and repeat purchases while keeping your brand voice consistent.

Lead Capture

Most brands settle for average opt in rates. We push for levels that actually move revenue. Every store is different, so we test formats until we find the highest converting setup for your audience.

What we build and optimise

Multi step popups
Quiz style funnels
Mobile friendly forms
Dynamic welcome offers
Seasonal variations and rapid tests

Campaign Strategy

Your list is only valuable if you use it properly. We build campaigns that feel high impact and keep customers engaged across the entire year.

What clients get

Weekly sends designed to drive revenue
BFCM bursts with up to 3 campaigns a day
Product drops, restocks, founder driven stories, education
Templates and layouts proven across categories
Automated flows continually refined for higher lifetime value

Let the Results Speak for Themselves

Real results from our retention marketing campaigns. See the impact we've delivered for our clients through strategic email marketing and customer retention strategies.

Our Retention Marketing Packages

Three ways to work with us. Pricing is provided on request so we keep things simple and focused on what you need.

Starter Growth

Flows created for your brand
Two campaigns sent each week

Growth and Maintain

Flows created and maintained
Three campaigns sent each week

Full Retention Suite

Flows created, maintained and optimised
A/B Testing
Five campaigns sent each week

Ready to turn retention into a reliable revenue driver?

We build systems that attract, nurture and convert your customers all year round. Get in touch and we'll guide you to the package that suits your brand.

Get in touch